
Augmenting Media Planning beyond human limits
Use the power of AI to boost your brand and fuel sustainable growth
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1. Analyze your audience - CDP Enrichment
Capture purchase individual behavior data from your audiences at online retailers and own ecom websites to understand audience value measurement through cohort, RFM, or other analysis.
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2. Optimize your Portfolio per channel
What are your product portfolio offered by own and 3rd party online retailers, and how audiences are engaged with your content vs purchasing your products.
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3. Media Optimization
Allow media buying platforms’ algorithms like Google’s, Facebook’s, etc. to optimise your media towards purchases at 3rd party retailers without pixel implementations.
Translating Business Rules Into Data Models
CPG eCommerce at eRetailers Strategic Analytics & Business Intelligence
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Retailer commercial agreements and performance analysis
DTC & eRetailers eCommerce data strategy definition and analysis
1st, 2nd, and 3rd party data ingestion for reporting, analytics and business intelligence
Sales uplift modelling
eRetailers shopper audience definition and enrichment for performance marketing
DTC & eRetailers portfolio performance analysis & optimization
Net revenue management modelling
How it works
Connect CHASERS with your media buying platforms accounts
Use CHASERS click trackers in your digital communication
Update your tagging strategy to the new data capture capabilities.
CHASERS will automatically measure sales conversions and allow your media platforms to optimize against sales targets.
For fraud detection, returns, and payment data tracking CHASERS partners with logistics 3rd parties.
Trusted by
Manage, Track, Optimise and Grow your Partnerships.
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For Brand Managers
Focus on Reach and Brand Awareness following global guidelines that guarantee your Brand Health.
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For Media Planners
Find trends through AI powered research. Create audiences and obtain valuable shopper information.
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For Digital Leads
Retailers Strategy with the help of AI. Enable augmented shopper behavior and segmentation.